The Decorator's Guide to Bringing a Brand to Life

A brand is more than just a logo. And let's face it - not every brand is an instantly recognizable giant.

But branding offers a unique approach to apparel decoration.

Get creative to not only enhance the perceived value of your customer's brand, but to also set it apart from the competition in a crowded marketplace.

This trend guide covers:

• The importance of understanding a brand
• Legal requirements for labeling apparel
• Translating brand elements into retail-quality apparel
• Bold vs minimal branding – how to decorate for both
• Wrapping it up – small details that make a big impact.

Get this guide with plenty of photos that will get you inspired.